Upon her arrival in Canada, she noticed the lack of quality hair extensions in her city and decided to address the gap. With under $500, supportive friends, and unwavering faith, Dark Shugar was established.

Alexis Ojo, the Founder & Owner, extensively researched reliable hair factories and analyzed the hair market. This effort allowed her to grasp the needs of women seeking top-notch hair extensions. Clearly, her entrepreneurial drive stems from her mother, who successfully operates a boutique in Nigeria.

Initially nick named ‘Dark Shugar’ by a school friend, Alexis used the business as a means to support herself financially. However, it has since evolved into something much larger. Today, Dark Shugar Hair and Beauty caters to a wide array of customers locally and globally, boosting the confidence of both men and women with quality products.

Alexis believes this venture is her calling and a divine blessing. She is committed to assisting men and women worldwide in defining their beauty by offering ethically sourced hair extensions, professional services, and education through her salon, beauty academy, and partnerships with BIPOC brands.

Alexis also continues to support International students and upcoming hair stylists in pursuing their own dream through spiritual entrepreneurial mentorship and employment opportunities.

Dark Shugar continues to grow and the sky’s the limit. We look forward to a bright future with you all along our journey.

Please support the vision by making a purchase or donating to the ‘Shugar-Free Charity Foundation’ dedicated to assisting atleast 1 international student’s tuition /year.